Professional video production
Whether your project involves a corporate production, short film, customized audiovisual work, or video editing, we are the directors for your very own production line. We handle every step of your production: filming, sound recording, video post-production, final editing, voiceover narration, subtitling, special effects, drone shooting, and more.
Adwords Paid Search
Google brings sites between 30% and 90% of their traffic. Because of that, SEO Adwords is a digital marketing tool for purchasing relevant keywords that will guarantee your place on the first page. You will see a rapid gain in traffic to turn Internet users into customers. Targeting and remarketing will give you a cost-effective cost-per-click.
Video Production in Montreal / Corporate Video
Communication strategy varies according to the need it meets: institutional films, documentaries, events, commercials, and so on; our audiovisual productions meet the standards of a film production company. Our specialization over production touches on mixing, shooting, scripting, and audiovisual editing.
- 1/3 of all online activities are devoted to watching video content.
- When someone searches for your name on the Internet, they would rather click on video.
- They are twice as likely to watch a video than to read a written content.
- Four times as many consumers want to watch a video about a product or service
- Video content as the third most effective marketing tactic on social media.
- 45% of people watch over an hour of video on Facebook or Youtube a week.
Internet users remember the advertising videos they watch online.
THE OBJECTIVES OF A VIDEO
For each project, we organize the production management, taking into account new media per your digital strategy, but also classic advertisers of the promotional audiovisual sector. We also follow criteria for TV channels, production studios, and live shows, adding a creative touch.
The video intended to entertain has a goal of notoriety or image and contains elements having an emotional impact on the user. It will contain viral potential content such as touching television commercials, unpublished exploits, etc
The video intended to educate is also part of the notoriety phase of the user’s journey. However, the portrait of the user becomes more specific as he searches for information from reliable sources before taking action. We should therefore find much more rational and factual elements to meet this demand.
The video for this stage of the course is closely linked to the success of the strategy. The ROI of this content can sometimes be easier to calculate as it is directly related to conversion and has clear and measurable calls to action.
The objective of the video intended to convince is to address users who are in the process of being considered and who are potentially ready to take action. This goal of content is getting closer and closer to the goal of conversion in the user’s journey. A user who views this content will be considered a qualified prospect.
Google Adwords SEO
Attract more customers with an easy-to-use advertising solution:
- With the help of Google Ads, you can reduce your campaign costs, increase your customer acquisition rate, and maximize your web sales opportunities;
- Ensure optimal visibility for users when they search for a specific keyword on Google that is relevant to the products and services you offer;
- Evaluate your business, your market, your potential for advancement as well as your weaknesses and your commercial strengths, and the objectives you may set;
- Target qualified prospects, persuade your visitors to buy, and convert your advertising spending into an investment.
INCREASE YOUR DEALS
THE PROCESS BEHIND OUR ADWORDS AGENCY IN MONTREAL
Our Google experts follow a procedure that ensures a high level of quality for your Adwords ads. This means having a list of the right keywords, ad copy that boosts clicks, and an acquisition cost that’s good for your bottom line. At MS.MTL. MEDIA, we operate as follows:
1 – MEASUREMENTS AND ANALYZES
Unlike other online advertising systems, using Google AdWords, you can accurately quantify the expenses and revenues generated and then calculate your ROI on a daily basis. You can determine the best keywords for your business and then maximize the impact of ads and pages on your website, which will enable you to convert more users into customers. Google Adwords allows you to constantly optimize your campaigns to get more results (or conversions) over time.
2 – PAY PER CLIC
As mentioned earlier, with AdWords, you only pay when someone clicks on your ad. Unlike other types of ads such as CPM (cost per thousand impressions) or revenue banners, people who click on your ads are interested in what you have to offer. Farewell to the time when you invested in ads that your potential customers could not see!
3 – MAXIMUM RELEVANCE
Another great benefit of AdWords is that you can create highly relevant ads and target people who are looking for a product or a service that is closely related to what you are offering. You can determine the keywords for your ad and very accurately target the right clients that are already interested in what you are offering. The more relevant your ad is, the better results you will get with your campaign. Your click rate will increase and the conversion will follow.
4 – SPEED
With Google AdWords, you can attract your first visitors and buyers in just a few hours. You can easily create your campaigns and ads so your prospects can rapidly see them.